Too often independent hotels and tourism businesses find themselves lacking the time and resources to build a cohesive picture of their market and their competitors.

By working with our Travel Intelligence team, we can provide you with those valuable insights in a cost-effective way.

Competitor Analysis for Hotels

We can work with you to build monthly reports that will show how your hotel is comparing on price against your key competitors, sold through your key suppliers.

Monthly analysis allows us to develop insights into market movements and provide you with accurate insights to allow you to better manage your yield and discounting strategies.

In addition, monitoring strategies will provide you with a summary of information as to what commercial messages are having an impact on your target consumers.

All of this can be delivered for a low monthly fee.

Customer Insights

We know that the customer is king, but do you know where your customers are? Do you know what their key characteristics are? Do you know what elements of your tourism venture are most popular with your customers? Also, what do you need to do to improve your popularity and thus your revenue?

On the ground research, competitor analysis, “secret shopper”, data analysis and (most importantly) direct customer feedback all helps us to build a picture of the strengths and areas to improve within your business.

This information will allow us to construct a cost-effective marketing strategy for you that achieves a positive return on your investment that helps improve revenue, occupancy and thus reduce risk.

Market Analysis Tools for Tourism Enterprises

For larger tourism businesses, we can discuss a range of 3rd party options which will further enhance your competitive edge.

This could be flight booking data to highlight regional patterns to your international sales team.

Or market insights that will show what key demographics are searching for and booking in your destination.

Let us know what your requirements are and we can provide you with solutions most suited to your business.

Monthly Market Data

All of our Travel Intelligence customers can benefit from our FREE monthly report detailing news items and insights from a range of tourism market sources.

This can also feed into the overall strategic environment that your business is operating in, helping you to make the correct decisions to further the growth of your business.

Component Pricing

Each of our Travel Intelligence components can be accessed separately, or bolted on to our other services to ensure that we provide the right combination for the size and opportunities for your business.

To discuss some more about your requirements, drop us a line here